Build a Team Culture with Employee Number One

May 30, 2017

If your business is successful 10 years from launch, you’ll want to have built a place where you love coming to work every day. Whether or not you look forward to work bright and early every morning will overwhelmingly depend on the relationships that you build with your clients and the culture that you establish from the start.

Your company culture is your beliefs, your behaviors and how you communicate with your clients and your employees — and so much more. It’s vital for you to set the culture for your company, because that culture will determine what kind of employees and clients you attract, and ultimately what kind of company you end up with. Learn more about building a company culture that your team (and clients) will love.

Think of culture as how your clients and employees would describe your company. In a trusting culture, your team trusts you to take care of them as employees and clients, and to build a great company. Most importantly, they trust that you’ll listen to their input and make changes based on it. In a learning culture, you’re constantly learning and growing and training and teaching—and your team will be doing the same. As you’re building your business plan think about whether you want to build a hard-core, predominately commissioned sales environment or more of a consultative sales environment. These are decisions that you will make for your employees before you ever hire a salesperson or a mowing team, and you’ll set this culture from the start over the course of all the conversations that you have with potential clients, repair shops, gas station attendants, and all the people in your service area.